5 Reasons why BCCI is the richest Cricket Board
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2. The Fans
However volatile or extreme emotions they display (Indian fans) you can bet that everytime there is an India match getting viewership won’t be an issue. Australia and England are pretty much accustomed to witnessing more Indian fans in the stands than the native supporters during a foreign game for India. While in India there is simply no match. These fans bring about a major portion of the BCCI’s balance sheets and also contribute into maintaining the brand image of the board in the advertising world. Cricketers like Virat Kohli and MS Dhoni charge Rs 8-10 crore a year for endorsements, which is largely due to the fact that cricket means eyeballs. This ecosystem sees money pouring in and the result is the BCCI’s numero uno status amongst the boards of cricket-playing nations.
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