Channel Seven files suit to end TV rights contract with Cricket Australia
The six-year media rights contract between CA and Channel Seven which ends in 2024 is estimated to be worth a staggering $450million.
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Australian television network Channel Seven has reportedly filed a suit to end the TV rights deal with Cricket Australia (CA) with immediate effect. The reason behind the same is a long-standing dispute between the network and the cricket board. Meanwhile, CA had earlier said it is surprising to learn that Channel Seven has already begun the legal proceedings against them.
Channel Seven, which has been enjoying the broadcast rights for cricket down under for a considerable amount of time, has reportedly made an appeal in the Federal Court demanding to end their TV rights deal with Cricket Australia.
Cricket Australia aware of the developements
As per the Daily Telegraph, Channel Seven has taken legal action against Cricket Australia alleging the national cricket board repeatedly breached its six-year media rights contract.
“Cricket Australia (CA) is aware of reports that our broadcast partner, the Seven Network, has commenced legal proceedings against CA in relation to recent COVID-impacted cricket seasons,” CA said in a statement.
“CA delivered two very successful cricket seasons in 2020-21 and 2021-22, including every WBBL and BBL game (a total of 240 games over two seasons) and highly acclaimed international schedules, despite the enormous challenges presented by the global pandemic. In the circumstances, CA is astonished that Seven has brought this unwarranted action which will be strenuously defended”, read the statement further.
The six-year media rights contract between CA and Channel Seven which ends in 2024 is estimated to be worth a staggering $ 450 million.
Meanwhile, reports in the Daily Mail also suggested that the television network is also not convinced with BBL which has struggled for ratings in recent years. Furthermore, Channel Seven has sought a court declaration that would give them the permission to terminate the contract with CA to broadcast Tests and BBL.
However, it has also been confirmed that even though these legal formalities might be a lengthy process, they would in no way affect televised cricket matches on Seven this summer in any manner whatsoever.
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