IPL 2023: Delhi Capitals' Net Worth and sources of revenue

2. Merchandise sales

Delhi Capitals rely on their merchandise sales as well to strengthen the franchise economically. By selling T-shirts, polos, vests, shorts, hoodies, and more, the franchise not only adds some money to its account but also keeps track of its fan following. 

Unlike many other franchises, DC doesn’t have an online retail store but the franchise has roped in Wrogn as its official merchandise and lifestyle partner. Realising the rising trend of merchandise sales, DC stitched an alliance with the Bangalore-based fashion brand to accelerate their sales. The deal between both parties grabbed a lot of eyeballs as it helped DC supporters get easy access to their high-quality products and apparel. 

With the support of the illustrious fashion brand, the Delhi-based franchise is striving to reserve a special place in the hearts of its supporters through its top-notch products.