Intex technologies sign Suresh Raina as their brand ambassador

Domestic smartphone maker Intex technologies on Saturday announced that it has appointed Suresh Raina as its brand ambassador for a new range of speakers’ segment. The tech company has signed Raina for a one-year contract.

“We are delighted to have Suresh Raina as the brand ambassador for the speakers’ segment,” said Nidhi Markanday, Director & Business Head (Consumer Durables & IT Peripherals) Intex Technologies, in a statement.

The star cricketer will be seen in a series of brand campaigns and activations for Intex speakers.

“I am very happy to begin a fresh chapter with brand Intex. Apart from the love for cricket, music is what unwinds me and Intex speakers have been a predominant name for years,” Raina said.

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This deal furthers strengthens the bond between Intex technology and Suresh Raina who leads their IPL franchise Gujarat Lions. The franchise owned by Intex director Keshav Bansal made its debut this season and did well to reach the knockouts of the tournament.

The franchise picked up some really big names from the cricketing world during the 2016 IPL players draft. Ravindra Jadeja, Brendon McCullum, James Faulkner, Dale Steyn and Dwayne Bravo were some of the star players who played for the team this team.

The team did way above expectations reaching the playoffs after topping the points table winning 9 out of the 14 matches in the league stages. Unfortunately, they could not move ant further in the tournament after losing to Royal Challengers Bangalore and Sunrisers Hyderabad and getting knocked out of the season.